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Direct Mail Design

Direct Mail Graphic Design

We have a team of professional graphic designers that can make your vision come to life! Our industry-leading designs are based on real-world marketing results.

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By the numbers

Direct mail performs. The data proves it.

Direct mail outperforms digital channels on response rate, recall, and ROI — especially for local businesses.

90 %

of mail is opened by recipients while only 20–30% of emails are opened.

509 %

Direct mail leads generate 509% more revenue per lead than digital leads.

4-9 %

Cold calling success rates hover at 1-3% while direct mail boasts response rates of 4-9%.

17 Days

Mail stays in the home 17+ days and is interacted with 4+ times or more.

Postcard Graphic Design

What is included in my graphic design package?

We've got you covered! We'll create your postcard from scratch, including the copywriting, images and design. You can also discover hundreds of design examples in our template library if you want to use one of our tested, ready-to-go designs.

direct mail design

Designed to Get Results

Our graphic artists follow the 12 proven elements of effective direct mail design, a checklist created by our CEO, Joy Gendusa. With a background in graphic design, Joy developed these principles based on what consistently drives results. They’re also the same design elements she used to create the postcards that helped grow PostcardMania from a one-woman startup into a $50 million business.

Postcard example labeled with PostcardMania's 12 elements of effective direct mail design
1

A Clear & Bold Headline

Grabs attention immediately and communicates the main message at a glance.

2

Relevant Images

Visually reinforce your message and make the piece more engaging and memorable.

3

Color that POPS

Uses high-contrast or vibrant hues to draw the eye and highlight key areas.

4

Special Offer(s)

Gives the recipient a compelling reason to act now—like a discount or limited-time deal.

5

Subheadline on Back

Supports the main headline with a secondary message that provides more context or urgency.

6

Benefits, not just Features!

Focuses on what the customer gains - not just what the product does.

7

Company Name and Logo

Builds brand recognition and reassures the recipient with professionalism and credibility.

8

Call-to-action in a Non-Matching Color

Stands out from the rest of the design and tells the reader exactly what to do next.

9

Contact Info & Web Address

Makes it easy for the recipient to reach you or learn more right away.

10

Return Address

Ensures deliverability, adds trust, and supports USPS compliance (especially for bulk mail).

11

5-Star Review

Builds trust by showing real customer satisfaction and positive experience.

12

Map of your Location

Helps nearby recipients visualize exactly where to find you - boosting foot traffic.

Postcard Design Services

Affordable Designs That Leave Lasting Impressions

You’re a busy running a business. You don’t have time to fiddle around in Photoshop — you just need a custom postcard design that generates leads. We do exactly that, and we give you unlimited edits to ensure you get a professional design you love. Just one price and you receive the exact design you had in mind.

Print Marketing Design

Fast Turnaround Times So You Can Focus On Running a Business

Our designers work fast across two shifts — day and night — so that you can launch your campaign as quickly as possible. You’ll receive your postcard design in less than a week, with most edits made same-day.

Business Flyer Design

Response-Driven Designs For All Your Mailer Needs

Anyone can create a design, but a design that inspires action is another thing entirely. No matter your mailer type — flyers, EDDM postcards, letters, business cards, doorhangers, brochures —all are designed for your business using our unique results-based design formula proven to maximize response. Let us know what you need, and we can produce it for you with results in mind.

GRAPHIC DESIGN SERVICES PRICING

Looking for Graphic Design Service Pricing?

While we specialize in small business marketing, our pricing structure is still flexible and varies based on the needs of your specific business. It is based on several variables such as your campaign objectives, design specifications, printing and mailing quantities, mailing list specifications, online campaign size and more. Contact us today for an instant quote.

Get started

Order Graphic Design Services by phone, online or email

You can order any way you like — but calling in connects you with a marketing consultant who’s managed thousands of direct mail campaigns. They’ll help you get the best price and design a strategy proven to drive the highest response for your business.

About PostcardMania

Trusted by 133,287 Small Businesses.

Based in Clearwater, Florida since 1998, with a 100% American team that still answers the phone when you call.

PostcardMania

RESULTS-BASED DESIGN

Minimize trial and error with designs proven to work

Shortcut your way to results. Whether you collaborate directly with our professional design team to craft a custom piece or choose from our wide selection of templates, you’ll get a response-driven design that incorporates our unique design formula proven to generate leads and increase revenue.
Design work shown on a desktop monitor

MARKETING ADVICE

Personalized marketing insight to help you increase revenue

Consult with one of our marketing consultants to make the most of your investment. Take our tips and utilize all of our marketing advice — based on the campaigns of 133,287 clients — to increase business growth.
Postcard marketing results dashboard with sample mail piece

COMPETITIVE PRICING

We will try to beat any comparable quote

We are dedicated to winning your business and will do our best to beat any comparable quote. We print over 4 million postcards per week in-house and can usually be very competitive on price. Give us a call or email your quote to info@postcardmania.com for an instant price comparison.
Quote sheet with best price badge

PostcardMania Reviews

Real Customer
Reviews

Customer satisfaction is our goal. See what our clients have been saying about our products and services.

Free quote from a real person

Ready for more new customers?

Call us at 855-827-8618 or request a quote below

FAQ

Graphic Design Services FAQs

What will the postcards look like?

It’s totally up to you! We have lots of sizes and templates to choose from, or we can create a custom design for you.

How do I figure out who moved into my service area?

You don’t have to! We generate fresh homeowner data daily with our own list-building software to target new homeowners. Just choose your targeting features and then we launch your direct mail marketing campaign.

Why target new homeowners?

New homeowners are actively looking for businesses and services in their new community, making them especially valuable prospects. They may need everything from a new dentist or landscaper to a restaurant, gym, bank or home service provider. Reaching them early gives your business an opportunity to become their first choice before they establish relationships with competitors.

What types of businesses can benefit from new homeowner mailers?

Almost any local business can benefit from reaching new residents. New homeowner mailers are especially effective for businesses that provide services or products people commonly need after moving, including home improvement, landscaping, plumbing, HVAC, dental, fitness, restaurants, financial services, insurance and more.

Which new homeowner mailing list should I choose?

We use new resident mailing list data to identify new residents in your service area. You can further narrow your audience based on factors such as property type, home value, year built, square footage and location. This allows you to focus your mailings on the households most likely to need your products or services.

Can I choose which neighborhoods to target with new homeowner marketing solutions?

Yes. You can target new homeowners in specific ZIP codes, neighborhoods or cities, or select a radius around your business. This gives you control over where your new homeowner mailers are sent and helps you concentrate your marketing budget on the areas you want to serve.

Can I market to new homeowners based on their home?

Yes. New homeowner postcard targeting can be customized using property characteristics such as property type, home value, year built and square footage. For example, a home improvement company could focus on homeowners in larger or older homes that may have greater renovation or maintenance needs.

Are new homeowner mailers sent automatically?

Yes. New homeowner data is generated daily, allowing your campaign to automatically reach new residents as they enter your selected service area. Instead of repeatedly searching for new homeowners yourself, the targeting and mailing process can run on an ongoing basis.

What should I offer new homeowners to get them to respond?

A compelling introductory offer can give new residents a reason to choose your business. Consider a new-customer discount, free consultation, special service package or other incentive that makes it easy for them to take the next step. Your postcard can also include a QR code and website URL to make responding convenient.

What are the top direct mail options for new homeowner marketing?

For new homeowner marketing, the strongest direct mail option is usually a targeted postcard campaign built around a fresh new homeowner list. The key is getting the timing and targeting right: you want to reach people shortly after they move, when they’re actively looking for local businesses and services.

Can you create a new homeowner postcard design for me?

Yes. Our in-house design team can create a custom new homeowner postcard for your business for an additional fee. Designs can incorporate response-driving elements such as a special offer, QR code and website URL to help turn new residents into customers.

How much do new homeowner mailers cost?

Pricing starts at an affordable per-piece rate and varies based on your campaign’s specific needs, including your targeting and mailing requirements. Contact us for a personalized quote based on your business and service area.

How can I measure the results of my new homeowner marketing campaign?

You can make your campaign easier to track by including response mechanisms such as a unique offer, QR code, PURL, unique phone number, or dedicated call-to-action. This allows you to monitor responses and connect new customers back to your mailing. We can also gather all this information about your campaign and give you access to it via PostcardMania’s myPCM dashboard. It shows you all your responses and keeps you up to date on the progress of your new to town marketing campaign.

How fast can you get new homeowner direct mail set up?

Right away! Call 855-827-8618 to start your new homeowner marketing campaign today!