PostcardMania In the News
Turn Your Receptionist Into a Sales Machine
At the beginning of this year, ourcustomer care team shared tipson how to improve your B2B reputation. In this guest post, our Marketing expert fromIndustry Insights, Joy Gendusa, explains how your receptionist can improve lead flow and be a sales machine.
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Direct Mail – Don’t Assume, Just Test and Track
This artice by Joy Gendusa provides some practical tips on getting started with direct mail. Note when you read direct mail dont think letters in sealed envelopes. Postcard mailings are a viable form of direct marketing that many people overlook.
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An Internet Marketing Strategy That Works
An internet marketing strategy plays a vital part of a marketing strategy for just about any business, small or large. But you cant put up a web site and hope that people will just arrive you need to promote it.
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There’s More to Marketing ROI (return on investment) than Meets the Eye
People often look at marketing ROI in terms of response rate. This is wrong thinking. When it comes to marketing ROI, you have to measure campaign costs vs the profits generated to determine the Return on Investment. Response rate is irrelevant are youre making a profit?
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“Promoting from within rather than hiring outside executives to come in has always been my preference, and so far it’s worked out great.”
Joy Gendusa is the Founder and CEO ofPostcardmaniaa full-service postcard direct-mail marketing and overall lead generation company.
Their services include graphic design, printing, mailing-list acquisition, mailing services, web design, e-mail marketing, Pay Per Click, and DirectMail2.0 in addition to a wealth of free marketing advice. Joy and the team help small businesses all over the country to expand through the use of direct mail marketing and a host of other lead generation techniques.
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Adapt or Die: How I Changed My Business Model to Avoid a Slow Direct Mail Death
For years I have railed against those that posted articles about how direct mail was dying. I believed (and still believe) many of those people were fear mongers trying to scare business owners and marketers into abandoning direct mail in favor of newer technology. However, in recent years, I have come to a more nuanced view of the subject.
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How to Get a Flood of New Patients This Summer
- Direct Mail Postcard Campaign
- Automatic Google Follow-Up
- Iced Tea
- A Hammock
- The ability to get into a hammock (Dont laugh. Its hard!)
- Tiny Umbrella
Click here to learn how it all it goes together!
Adapt or Die: How I Changed My Business Model to Avoid a Slow Direct Mail Death
For years I have railed against those that posted articles about how direct mail was dying. I believed (and still believe) many of those people were fear mongers trying to scare business owners and marketers into abandoning direct mail in favor of newer technology. However, in recent years, I have come to a more nuanced view of the subject.
Want to read more? Click here!
Tampa Bay Times Top Work Places
About PostcardMania
PostcardMania is a full-service postcard direct mail marketing company which includes graphic design, printing, mailing list acquisition, mailing services, websites, Pay-Per-Click management and landing pages with free marketing advice. PostcardMania has seen positive expansion nearly every year since its inception and has won many awards for creativity and marketing farsightedness, best business practices and expansion, including the Inc. 500 5000 lists. Joy Gendusa began PostcardMania in 1998 with nothing but a phone and a computer and zero investment capital.
To find out more, click here!
Clearwater Marketing Company Named Among Tampa Bay Top Workplaces Two Years Running
PostcardMania, a Clearwater-based marketing company, is pleased to announce it has been selected for the second year in a row as a Tampa Bay Times Top Workplaces Workplace Achiever.
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