ELECTRIC & ENERGY SERVICES CASE STUDY
Uprise Solar
They generated $550,000 in revenue!
Campaign Info
Revenue Generated
ELECTRIC & ENERGY SERVICES CASE STUDY VIDEO
Uprise Solar
The Situation
Uprise Solar is a solar installation company located in Washington DC. They were looking to bring in more leads and revenue so they reached out to PostcardMania for help with their marketing.
The Solution
PostcardMania designed a postcard that included the following features:
- A QR code that when scanned goes straight to their website
- A strong headline that grabs the recipient’s attention
- A photo of their work in action
- An offer for 30% off and tax incentives
- A five-star review on the back of the card
- A list of benefits
Uprise Solar mailed 6,000 postcards to their own list of contacts. The postcards were mailed in increments of 2,000 cards over three months.
The Results
They generated $550,000 in revenue!
Uprise Solar received 28 responses after mailing the postcards and converted 22 of them, which generated $550,000 in revenue! Since they invested $4,734 in this campaign, their ROI amounted to an impressive 11,518%!!
They were so happy with their results that they decided to launch another direct mail campaign.
