The Situation

R&R Asphalt is a full-service asphalt paving company located in Milford, MI. They wanted to increase their annual revenue, so they reached out to PostcardMania for help with their marketing.

The Solution

PostcardMania designed a 6 x 8.5 inch postcard:

  • Offers for a free estimate and $300 off any job over $5,500
  • A five-star review from a happy customer
  • A list of benefits on the back of the card
  • Photos of previous work they have completed to build trust with the prospect

They mailed 15,000 postcards to their own list of office buildings in the local area.

The Results

They generated $30,000 in revenue!

As a result, they received 10 responses and converted one of them, which generated $30,000 in revenue for them.

They were so excited about these results that they continued their marketing and have ordered another 105,000 postcards, which is a 600% increase!

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